Photo reproduced under CC: copyright Maltese Falcon59
You may have heard of the secret recipes of some famous brands such as Coca-Cola and Kentucky Fried Chicken (KFC). Of course you don't know recipe (well you might). There are many more secret manufacturing processes, less well known.
In a sign of the modern consumer society and, in my opinion, how the attitude to cat breeding can go a little wrong and become too commercialized perhaps, the company "making" the Allerca cat say that they throw the best "ingredients" into their breeding program to come up with the best final "product". The Ashera (a "brand" of Allerca cat, there are 3 I think) is a mix between an African Serval, an Asian Leopard and a domesticated cat. They can weigh 30 lbs (some F1 Savannah's weigh the same).
I think that the terminology used by this executive is a little unfortunate. Perhaps people think that it is OK to talk about a cat as a "product" but I for one see a problem with that.
The Allerca is a designer cat along the lines of the Toyger, Savannah, Serengeti and Chausie for example.
I believe that we are all here on the planet together getting along as best we can. We are all fundamentally equal. We therefore need to respect other creatures. The kind of language used by this company does not, in my considered view, indicate a real respect for animals. Although this is only an indication. Perhaps it is just the wrong language being used. I'm not sure.
We can't deny ourselves our basic instincts but we must exercise some control over them in a modern world.
The old world (third world countries - some of which are about 100 years or more "behind" the West in certain areas) also commercialize animals in a different way. Some Chinese communities (mercifully only a few I understand) trap and cage Bears (for the entire remainder of their life) to "bleed" from them bile to use in so called medical products. This is obviously abhorrent to decent people. Some Chinese also eat cats and dogs for bogus (in my view) medicinal purposes and treat them appallingly before-hand. It makes me quite sick to think about.
There is a natural place for cat breeding in society but I am not sure that it can become too commercialized. When sufficient respect and care is given to the cats in a breeders charge it makes the "business" of cat breeding less commercial but that is the way it is. It should not be possible to make a highly profitable business out of cat breeding because if you do you risk crossing the line into prioritizing profit over animal welfare.
From Cats are Coca-Cola or Kentucky Fried Chicken for Some to Toyger cats